Now showing items 1-20 of 249

  • ABC-analysis of staff motivation at enterprise 

    Сморгович, Д. А. (БНТУ, 2019)
    The аrticle contains the classification of personnel according to the main criteria. The most effective methods of personnel stimulation at enterprise are described in the article.
    2019-08-14
  • Advantages of using retail branding 

    Мельник, А. И. (БНТУ, 2019)
    Successful sales are supported by the use of new ways to attract consumers. In this article the impact of retail branding on the consumer is investigated and the attention is focused on the stages of branding and its use either.
    2019-08-13
  • An emotional influence of fonts 

    Грамина, М. Р. (БНТУ, 2019)
    The main problem of choosing fonts is that there too many and too few options at the same time. On the one hand, choosing only from system fonts can lead to a bad decision because among standard fonts, nothing interesting is simply represented. On the other hand, web font libraries with hundreds and thousands of titles are striking in abundance, which sometimes leads to paradoxical ...
    2019-08-09
  • Analysis of advertising impact on the society in the Republic of Belarus 

    Каштелян, А. В. (БНТУ, 2019)
    This article discusses what advertising is, how it affects people and why it is needed. It also shows the results of a survey of people, what they do when they see ads.
    2019-08-09
  • Analysis of financial stability of the enterprise and ways to its improve on the basis of self-financing and asset management 

    Сушко, Е. С.; Дрозд, Е. В. (БНТУ, 2019)
    Financial area of activity of the enterprise – one of the main criteria of its competitiveness. On a basis the financial evaluation turns out conclusions about investment attractiveness of some or other types of activity, and the conclusion about self-financing of the enterprise is drawn. Financial stability is an important source of stable activity of the enterprises on longer ...
    2019-08-14
  • Ananysis of the possibilities of introducing the principles of holacracy in the belarusian management system 

    Бондарчук, М. С. (БНТУ, 2019)
    The scientific article is dedicated to the analysis of the possibilities of introduction the principles of holacracy in the system of Belarusian management. The article reveals the concept and principles of holacracy. As a result, it was concluded that nowadays Belarusian companies are not ready for implementation of holacracy principles in the management system of companies due ...
    2019-08-09
  • Antidumping measures and their impact on international trade 

    Вансевич, Е. И. (БНТУ, 2019)
    Работа посвящена вопросам использования антидемпинговых мер в сфере международной торговли как инструмента защиты внутреннего рынка. В статье приводятся примеры использования подобного рода инструментов, а также отражены различные эффекты влияния используемых мер антидемпинговой политики в различных странах и в Европейском Союзе, а также приведены общемировые показатели.
    2019-08-09
  • Aromamarketing as a means of attracting clients 

    Белько, М. В. (БНТУ, 2019)
    The relevance of my research lies in the importance of a relatively new way for the Belarusian market to attract customers – aromamarketing. The work will consider the objectives of the introduction of aromamarketing, its importance and relevance.
    2019-08-09
  • Attracting chinese investments into economy of the Republic of Belarus 

    Федорова, О. А. (БНТУ, 2019)
    The special features of development of the bilateral relations of the Republic of Belarus and the People’s Republic of China in the investment and production sectors are considered. The directions of the Belarusian- Chinese cooperation, in particular, the implementation of investment projects with the participation of residents of the industrial park "Great Stone", are analyzed.
    2019-08-14
  • Attraction of foreign investments in the context of national security 

    Золотова, Е. В. (БНТУ, 2019)
    In this article key indicators of the volume of investment into fixed capital are analyzed, the share of direct foreign investments in Belarus is revealed. The interrelation of foreign investments and economic security of the country is revealed. Elements of structure of economic security and also factors that influence attraction of foreign investments are allocated. On the basis ...
    2019-08-09
  • Blockchain in marketing 

    Лобко, А. Р. (БНТУ, 2019)
    In this article we will research how marketing can change due to blockchain technologies. Examine the basics of the blockchain, as well as disadvantages that do not allow this technology conquer the market quickly.
    2019-08-09
  • Company wants you to buy less 

    Ковалевич, Е. В. (БНТУ, 2019)
    The article is devoted to the issues of excessive consumption of light industry goods. Based on the analysis of this issue, the characteristics and consequences of this phenomenon, as well as companies opposing the trends, were considered. The article also provides solutions to the problem for individuals.
    2019-08-09
  • Concept of product in modern marketing 

    Сальникова, А. В. (БНТУ, 2019)
    The concept of “goods” in modern marketing is considered, the main goal of modern marketing is formulated in the article. Possible options for eliminating the needs of the consumer with the help of the goods are studied.
    2019-08-14
  • Controlling as a tool for optimization of enterprise logistics system 

    Петрашкевич, А. А. (БНТУ, 2019)
    Controlling assumes a complex approach towards an enterprise, so as to detect bottlenecks in time, design methods to eliminate them and, in the case of deviations from the planned volumes, to suggest the correction activities. A significant of controlling is the preparation of information adjusted to the recipient, whereas profitability is the main condition. The most important ...
    2019-08-14
  • Cryptocurrency and its place in the financial system 

    Шилович, У. В. (БНТУ, 2019)
    The article considers the actual problem of using cryptocurrencies in the sphere of financial relations, also it analyzes the main features of cryptocurrency, as well as legislative assurance of it in the Republic of Belarus.
    2019-08-14
  • Development of business in drinking water production 

    Маруго, Е. А. (БНТУ, 2019)
    The special features of business development in the field of drinking water are considered in this article. The process of creating such a business is described consistently. The main barriers to its development are shown. The main factors affecting the profitability of the company are presented. Recommendations on improving the production and delivery of drinking water are given.
    2019-08-13
  • Development of transport logistics in the Republic of Belarus 

    Корнилова, К. И. (БНТУ, 2019)
    Nowadays the increasing number of producers understands that the overall performance of the enterprise can be reached only by an effective work of each its link. For ensuring such work there is a set of various approaches, technologies and methods. One of them is use of logistics and its modern concepts at the organization of production activity.
    2019-08-09
  • Digital transformation of foreign trade processes in the context of formation of EAEU digital space: customs aspect 

    Шиманская, А. В. (БНТУ, 2019)
    The article describes the digital transformation in the organization of foreign trade processes in terms of customs aspects. Such digital initiatives of EAEU as digital trade, digital transport cor ridors and digital traceability are considered and their connection with the customs area is noted. Also some data on the economic effect as a contribution to the EAEU GDP as a result ...
    2019-08-14
  • Electric cars and their prospects 

    Авдиевич, И. В. (БНТУ, 2019)
    Nowadays time technology should remember about the environment. Due to the enormous number of factories, buildings, cars and other human creation, we are ruining our planet, depleting its reserves of natural energy sources. It must be understood that such principle of life will destroy it in a few hundred years. And the main source of pollution is cars. This is what this article ...
    2019-08-09
  • Electronic human resource management system 

    Жуковец, Д. А. (БНТУ, 2019)
    Every year companies change their understanding of values and goals. Currently, companies are thinking about the importance of human resources. An Electronic Human Resource is needed to monitor the quality, skills and capabilities of employees. In recent years electronic human resource management (E-HRM) is a leading organizational system in human resource management (HRM), ...
    2019-08-09