Browsing Материалы конференции по статьям by Author "Алтухова, Ю. С."
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Origins of stereotyping in advertising
Алтухова, Ю. С. (БНТУ, 2019)The synergetic approach to creating modern advertising requires rigorous analysis. Otherwise irreversible consequences occur. Sometimes those tiny issues implicitly appear on the surface, covering delicate areas of our lives. The idea is to eliminate the problem in its infancy. Some approaches are considered to understand the roots of negative results and prevent adverse effects.2019-08-09