Analysis of online marketing strategies for Qingyang Apples
Bibliographic entry
Wang, Huize. Analysis of online marketing strategies for Qingyang Apples / Wang Huize, A. L. Yanchuk // Новые горизонты – 2024 : сборник материалов XI Белорусско-китайского молодежного инновационного форума, 21-22 ноября 2024 года / Белорусский национальный технический университет. – Минск : БНТУ, 2024. – Т. 2. – С. 198-199.
Abstract
With the development and growth of various e-commerce platforms.The sales and publicity of Qingyang apples through the network can not only increase product sales and revenue, but also further expand the popularity of products, increase the market share of products, which is of great significance to the development and transformation and upgrading of Qingyang Apple industry. This paper starts with the sales mode of Qingyang apple, so as to realize the multi-level implementation of Qingyang Apple network marketing strategy, so as to promote the further development of Qingyang apple industry.