Browsing Материалы конференции по статьям by Author "Жевлакова, А. Ю."
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Приемы и методы неценовой конкуренции в промышленности
Жевлакова, А. Ю. (БНТУ, 2020)The article is devoted to the industrial competition methods. The article highlights that today there are price and non-price paths of economic competition. Price competition is carried out by reducing the cost of goods and it is effective in introducing new goods to the market. Non-price competition methods include product diversification, quality improvement, and advertising. ...2021-02-03