| dc.contributor.author | Xu, Qi | ru |
| dc.coverage.spatial | Минск | ru |
| dc.date.accessioned | 2023-01-26T06:05:38Z | |
| dc.date.available | 2023-01-26T06:05:38Z | |
| dc.date.issued | 2022 | |
| dc.identifier.citation | Xu, Qi. 新冠肺炎期间的品牌传播趋势 / Qi Xu // Новые горизонты - 2022 : сборник материалов IX Белорусско-Китайского молодежного инновационного форума, 10-11 ноября 2022 года / Белорусский национальный технический университет. – Минск : БНТУ, 2022. – Т. 2. – С. 265-266. | ru |
| dc.identifier.uri | https://rep.bntu.by/handle/data/125647 | |
| dc.description.abstract | During the COVID-19 epidemic, it has become difficult to develop numerous global and national brands. On the other hand, new ideas and projects have increased the brand's arsenal of communication tools. Let's note the most important trends that are typical for brand communication strategies during the period of coronavirus restrictions. | ru |
| dc.language.iso | cn | ru |
| dc.publisher | БНТУ | ru |
| dc.title | 新冠肺炎期间的品牌传播趋势 | ru |
| dc.type | Working Paper | ru |
