Browsing by Author "Liu, Junjie"

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    • CRM系统的销售转化策略研究 

      Liu, Junjie (БНТУ, 2024)
      In the era of rapid development of digital economy, more and more enterprises are beginning to use digital technology to carry out marketing business. As one of the important resources of enterprises, customer relationship management system (CRM) plays a very critical role in the daily operation of enterprises.
      2025-04-21

    • Supply chain finance exploration 

      Liu, Junjie (БНТУ, 2024)
      Supply chain finance refers to the use of financial tools and services to support transactions and the flow of funds at various stages of the supply chain, thereby improving supply chain efficiency and reducing costs. This article analyzes the value, main forms, challenges, and risks of supply chain finance, and finally summarizes the future development trends.
      2025-01-17